Lizzo | Yitty Tour
New York, Detroit, Saint Paul, Chicago, Nashville, Houston, Denver, Los Angeles
Agency: Giant Spoon
Role: Lead Producer
Produced (2) giant inflatable booty’s up to 30’ H promoting Lizzo’s new apparel line, that traveled to (8) different cities Lizzo’s ‘The Special Tour’. Each booty has a unique QR code that when scanned, would enable fans to enter to win city-specific sweepstakes, custom Yitty, upgraded tickets, and a chance to see Lizzo in LA at her closing show!